Refining…

I love this quote from Jonathan Ive of Apple on the iPad design.

“I put to designer Ive the matter of all the features that are missing from the iPad. “In many ways, it’s the things that are not there that we are most proud of,” he tells me. “For us, it is all about refining and refining until it seems like there’s nothing between the user and the content they are interacting with.”
From Stephen Fry‘s Time Magazine article

Read more: Time Magazine

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